Browsing Bachelor of Business Administration and Management by Title
Now showing items 41-60 of 285
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Credit risk management and financial performance of commercial banks
(Uganda Martyrs University, 2015-03-01)The study aims at establishing how credit risk management affects financial performance of commercial banks. It has the following objectives; to assess the relationship between assessment and financial performance of ... -
Customer perception towards mobile banking usage in Uganda
(Uganda Martyrs University, 2016)Mobile applications have been rapidly changing the way business organizations deliver their services to their customers and how customers can interact with their service providers in order to satisfy their needs. This ... -
Decentralization policy and human resource management in local governments in Uganda
(Uganda Martyrs University, 2014-05-01)This study examined the relationship between the decentralization policy and HRM in local governments in Uganda; it assessed the relationship between governance and HRM, the effect of budgetary management on HRM and the ... -
Development fund programmes and poverty alleviation among the poor rural households in Uganda: (the case of Kyenzige Sub-county Kibaale District)
(Uganda Martyrs University, 2014-04)ABSTRACT The study seeked to establish whether development fund programmes contribute to poverty alleviation among poor people living in rural areas. A case study research design was used to undertake the study by the ... -
The effect of advertisement on organisational performance in the telecommunication industry.
(Uganda Martyrs University, 2016-04-01)The study investigated the effect of advertisement on organizational performance using Uganda Telecom as the case study. The study was guided by three research objectives which were, to identify impact of persuasive ... -
The effect of advertisement on sales performance
(Uganda Martyrs University, 2015-04-01)The purpose of the study was to assess the effect of advertising on sales performance in Village Energy Company in Soroti district. This study was focused on the objectives which included finding out how advertisement ... -
The effect of advertising on market growth of an organisation
(Uganda Martyrs University, 2016-04-01)The study aimed at assessing the effect of advertising on market growth an organization, case study being AKOFL in Uganda. The study was mainly looking at advertising and market share of AKOFL and if this was effective to ... -
The effect of advertising on sales performance
(Uganda Martyrs University, 2014-04-01)The focus of this study is on the effect advertisement has on a company’s sales, specifically on MTN’s products. Consumers are faced with an array of products most of which differ in brand names. As other telecom companies ... -
The effect of advertising on sales volume of manufacturing organizations in Uganda
(Uganda Martyrs University, 2017-07)This study examined the effect of advertising on sales volume of manufacturing organizations. The examined the effect of product oriented advertising on the sales volume, established the effect of competitive advertising ... -
The effect of advertising on the sales volume of manufacturing organizations in Uganda
(Uganda Martyrs University, 2017-07)This study examined the effect of advertising on sales volume of manufacturing organizations. The examined the effect of product oriented advertising on the sales volume, established the effect of competitive advertising ... -
The effect of appraisal methods on academic staff performance
(Uganda Martyrs University, 2015-04-01)The study was conducted to establish the effect the effect of appraisal methods on academic staff performance with specific reference to Uganda Martyrs University, Nkozi as the case study. The research objectives were to ... -
The effect of bank credit on performance of small and medium enterprises
(Uganda Martyrs University, 2014)This paper looks at the effect of bank credit on the performance of small and medium sized enterprises in Kampala. The research builds from the fact that the following objectives are looked at critical to arrive at ... -
The effect of bank interest rates on the financial performance of insurance companies in Uganda.
(Uganda Martyrs University, 2017-05-01)The purpose of this study was to investigate the effect of Bank interest rates on financial performance of Insurance companies in Uganda. It looked in to some of the key factors that determine financial performance and ... -
Effect of bid evaluation on organizational performance
(Uganda Martyrs University, 2017-04-01)The study was initiated to establish the effect of Bid evaluation on Organizational performance with Uganda Revenue Authority (URA) as the case study. The study was initiated with specific interests to establish;the effect ... -
The effect of branding on business sales.
(Uganda Martyrs University., 2020-08-24)The purpose of the study was to establish the effect of branding on business at Pepsi Cola Masaka Branch basing on the following objectives; To examine the contribution of brand awareness on business sales of Pepsi Cola, ... -
The effect of branding on customer loyalty in cosmetics industries in Uganda
(Uganda Martyrs University, 2017-07)Cosmetics Companies try to attract and gain customer loyalty through branding; the effect of branding on customer loyalty in the cosmetics industry is explored basing on Movit Products Limited a cosmetics manufacturing ... -
The effect of branding on organizational performance in Uganda
(Uganda Martyrs University, 2015-04)Branding plays a crucial role in building a sustainable bond between the branded company and its customers. The consumer’s brand image develops over time, previous experience with a company and its products/services ... -
The effect of computerized accounting on the quality of financial reporting in NGOS in Uganda
(Uganda Martyrs University, 2017-07)The major objective of this study was to establish the effect of computerized accounting on the quality of financial reporting of NGOs in Uganda. The specific objectives are; to find out the effect of computerized data ... -
The effect of corporate diversification on organizational performance
(Uganda Martyrs University, 2015-04)This study investigated the effects of corporate diversification on organizational performance. Product, technological and geographical diversification were each researched independently as variables of corporate ... -
The effect of credit access on the performance of small and medium enterprises case study
(Uganda Martyrs University, 2016-10)The Topic for this study was the effect of credit access on the performance of Small and medium enterprises, case Study of Rubaga Division. Credit access was the independent variable and the dependent variable was ...