Assessing the contribution of market information on agricultural development
Abstract
This study was an assessment of the contribution of market information to Agricultural
development in Namasagali Sub County in Kamuli District. The objectives of the study
were; to identify the role of market information in agriculture development, to examine the
extent of market information needs of farmers and to determine the challenges faced by
farmers in accessing market information and suggested solutions to the challenges.
A case study research design was used; both quantitative and qualitative methods of data
collection were adopted. A questionnaire guide and interview schedules were used to collect
data from a total of 100 respondents who were local women and men (45 males and
45females engaged in agriculture as well as 10 keyinformants including 1 District NAADS
coordinator, 1 Sub county NAADS Coordinator, 1 Agricultural extension officer, 4 LC I
chairmen, District Agricultural Officer, District production officer and chairman farmers
forum. These were selected using simple random and purposive sampling techniques.
Data was edited, coded, classified and tabulated with the Statistical Package for Social
Scientists (SPSS) to generate tables. Microsoft word 2003 version was also used to generate
figures for the data. Qualitative data from the interviews was dealt with using thematic
content analysis and field notes were categorized according to the study themes and
subthemes.
Findings of the study revealed that Government through the NAADS program has tried to
avail market information to farmers and this has contributed to Agricultural development,
However, the information has not been tailored and translated into farmers information need
requirements; for example; most of the information is not in local language and there is late
submission of the information to farmers.
The study therefore recommended that the NAADS secretariat hire a specialist in
Agribusiness and as well directly fund the market information strategy to enable farmer’s
access to timely market information.

