Browsing by Subject "E-commerce"

Now showing items 1-2 of 2

    • The effect of e-commerce marketing strategy on the tourism development 

      Kansiime, Sarah (Uganda Martyrs University, 2014-04-01)
      This study investigated the effect of e-commerce marketing strategy on tourism development. The case study used for the research was Uganda Wildlife Education Centre. The major objectives considered were to establish and ...

    • The effects of global marketing trends on e-commerce 

      Natukunda, Racheal (Uganda Martyrs University, 2015-05)
      The study examined the effects of global marketing trends on e-commerce a case of MTN using the following Specific objectives; To find out the effects of buyer behavior of global marketing on electronic commerce, to ...