Browsing by Subject "e-CRMs"

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E-CRM implementation model for small and medium enterprises in developing countries:

Sekatwe, Tom (Uganda martyrs University, 2018-10)

Several studies show that electronic Customer Relationship Management (e-CRMs) implementation have had a long history of failure (Myron, et al., 2002; Sarkindaji, et al., 2008; Almotairi, 2010; Mandic, 2011; Hashim and ...